In 1988, General Motors brought the first head-up display (HUD) to market. Designed with the intent to keep driver attention on the road, these systems display vital information, such as vehicle speed and warning messages, in the driver’s field of vision.
Today, this technology is widely available, but the Univ. of Cambridge and Jaguar have teamed up to offer the first HUD to use laser holographic techniques to project information.
“We’re moving towards a fully immersive driver experience in cars, and we think holographic technology could be a big part of that, by providing important information, or even by encouraging good driver behavior,” said Prof. Daping Chu, of the university’s Dept. of Engineering and the Chairman of the Centre for Advanced Photonics and Electronics (CAPE).
The new technology was recently implemented in all Jaguar Land Rover vehicles, but was first offered as an option in September 2014.












